Hamburg attracts many tourists thanks to its central location in Europe and its diverse cultural offerings. The aim of the study by DIW Econ in cooperation with TouristiCon and dwif was to calculate an update of the economic significance of the tourism industry in Hamburg for 2019 using the TSA system on behalf of Hamburg Tourism.
In addition to the tourism industry as a whole, the study also looked at the MICE segment, which consists of business-motivated tourists travelling for congresses, meetings, conferences, training courses, seminars, business events and incentive trips.